Shopping

50+ Women-Owned Brands to Shop in 2021

Women supporting women – it’s one of the things I love most about what I do. I know firsthand how it feels since I’ve felt so supported with my fundraising efforts, and by those of you who visit my blog and want to use my affiliate links, like my posts, and do what you can to support what I do, so thank you.

With the holidays coming up, I’ve been trying to focus on supporting my fellow women, and wanted to share some women-owned brands (some big, some small) that I hope you’ll consider when you do your shopping. At first, I planned on sharing maybe 10 or 20 but asked for your recommendations and the list kept growing. From fashion and beauty to kids and even cookies, I’ve covered everything. Some brands are new to me (thank you, readers) and others I’ve supported for a while now. 

I’ve decided to make this a regular thing, and am going to share some smaller, curated, lists in the coming weeks (and months). These brands are all founded by women, and up next, I’ll share women-owned stores. If you know of any shops that carry a variety of brands or want to suggest a women-owned brand to share soon, please leave a comment below. 

@kyprisbeauty

Kypris Beauty

If I could only use one beauty product, this would be it. I've purchased it at least 5-6x - it is life (ok, skin) changing
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@jonesroadbeauty

Jones Road

My friend Jessie just told me about this clean beauty line started by Bobbi Brown.
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@vintnersdaughter

Vintner's Daughter

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@summer__hours__

Summer Hours (Clean) Perfume

Use code DANIELLE15 for 15% off.
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@indie_lee

Indie Lee

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@branchbasics

Branch Basics

This brand had me at oxygen boost
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@saaltco

Saalt (Period Cup)

I have this thing and love it!
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@sugarpaperla

Sugar Paper

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@whiteandwarren

White and Warren

The most luxurious cashmere - this travel scarf is one of my favorite items.
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@danarebeccadesigns

Dana Rebecca Designs

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@baggu

Baggu

Known for their reusable bags and pouches, don't forget to try their masks. They are some of the best.
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@cuyana

Cuyana

Quality, leather goods
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@senreve

Senreve

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@margauxny

Margaux

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@petiteplume

Petite Plume

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@shop_pareto

Pareto

The entire site is basically a timeless, capsule collection
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@able

Able

Classic, affordable basics
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@masongreyla

MASONGrey

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@dudleystephens

Dudley Stephens

The softest, chicest fleece
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@hillhouse

Hill House

Home of the nap dress
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@littlesleepies

Little Sleepies

Our favorite pajamas
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@lovevery

Lovevery

If we could only own one toy brand for the first year, this would be it.
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@shop6heart

Shop 6 Heart

Soft turbans and headbands for little ones
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@tokimats

Toki Mats

The softest, foldable baby play mat
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@reytoz

Rey to Z

custom hats for kids and adults
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@starfishkidsco

Starfish Kids

A new kids clothing line that launched this month
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@lucylueorganics

Lucy Lue

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@kikoandgg

Kiko + GG

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@wanderandroam

Wander and Roam

Our favorite padded (waterproof) playmat
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@sweetmay.co

Sweet May Co

Hats, headbands, and bows for little ones
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@rosiebeestore

Rosie Bee

Food grade silicone stackers
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@hazelvillage

Hazel Village

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@tubbytodd

Tubby Todd

My girls have sensitive skin and we've always used this brand
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@littlebluecorner

Little Blue Corner

Etsy shop selling bows and headbands
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@harperimandolls

Harper Iman Dolls

These are completely sold out but follow the brand to get on a wait list
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@covetandginger

Covet and Ginger

a beautiful ceramics shop
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@saltandsundry

Salt and Sundry

Home goods
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@parachute

Parachute

The best pillow inserts
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@lindasbarn

Linda's Barn

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@studionineseventwo

Studio Nine Seven Two

A black-owned woman run candle company
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@shophomemaven

Shop Home Maven

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@chappywrap

Chappywrap

The softest fleece throws
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@ourplace

Our Place

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@estellecoloredglasses

Estelle Colored Glasses

Black-owned speciality made colored glass
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@wearebrightland

Brightland

CA (infused) Olive Oil
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@sugarbloomcookie

Sugar Bloom Cookies

These cookies are ART
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@merabites

Mera Bites

The founders started this company at my CrossFit gym and I've been hooked since. These cookies are phenomenal!
Shop now

@thebabeshop–

The Babe Shop

Custom illustrrations
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7 comments
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  • Hi, Great round up! The summer hours perfumes sound like my ideal fragrances — and clean too makes it even better. I was not able to use the promo code though. Maybe because I was ordering the sample set?

    1. Same! I even tried to use the code with a full-sized item and it didn’t work. Would love to try Summer Hours and get Danielle some referral $ or credit- hopefully they can fix it. Thanks Danielle!

  • Love this roundup!!! For the next one featuring women-owned stores, I’d love to nominate Back to Basics Shop. Ashleigh, the founder, is well versed in clean living and has created an impeccable selection of non- toxic swaps for each facet of life. Please check her out and her product Cleaner than Clean – an incredibly safe non-toxic multi-purpose cleaner.